I’m often introduced to people as a Social Media Guru. It drives me crazy, I have never once given myself that title nor have I accepted it. I understand that we humans have to have boxes, or rather labels for everything. From job titles to clothing styles, to even people groups, like digital natives etc. But we can really come up with a better label than Social Media Guru. (Besides I dislike being put in a box, you might call it a postmodern thing.) (more…)
We’ve all been experiencing forms of the realtime web, mostly through twitter, facebook or other social media channels. However this week Google is unveiling Google Instant Search, which is a combination of realtime and traditional search. Find out below how this will affect page rank or your position in the SERPs (Search Engine Result Pages). (more…)
Google recently released an update to its display of content called Real-Time Search. At first I thought this would be a better experience than twitter search or facebook search, because its from the king of Search, Google. Unfortunately it has become apparent that this was more of a knee-jerk reaction to Bing’s Twitter Search announcement less than 50 days earlier.
On Page SEO is a term used to describe the work done to change Page content (Titles, Headings, Alt text, internal link text, keyword density, etc) in order to affect position (page rank) in the SERP (Search Engine Results Page). We’ve been working with quite a few of our clients and copywriters training them to have an eye for optimizing on-page content in light of SEO and keyword positioning.
It brings good success. But we have learned not to stop there. (more…)
We also know that the Internet has been based on the latin character set. There has been a shift away from this to UTF-8 encoding. But there is now a larger shift. We’re approaching the 20th birthday of the Web, and for the first twenty years the web has been based on Latin-1 for domain names. This is about to change.
English is still the predominant language on the web but, this will not last for long. The Chinese are quickly becoming the dominant player online despite the Great Firewall of China.